Consistent Business Branding
Is your message consistent, clear and concise? A professional speaker came over to me after his keynote address and asked me for presentation advice. He had impactful slides, a passionate heartfelt topic and a rambling delivery. When I asked him to condense the core of his message into one sentence, he replied. “I don’t think
What Makes An Entrepreneur Tick?
It is only natural that when you start a business, you are doing something different than most people. They not only will look at you because you stick out like a sore thumb _ but human nature will cause people to naturally ridicule what you are doing. They will tell you all types of things
5 Quick Tips About Global Business Expansion
The world of Business is changing faster than technology these days. But Running and preserve a business is difficult as starting a new one. It is a big challenge for every business in entering new international markets hence needs to have business expansion strategy in place to keep going. International Business development is one of
<strong>Understanding the Basics of Investing in the Share Market</strong>
When investing in the share market, one must understand the different types of securities available. Stocks are a common type of security representing ownership in a company and entitling holders to dividends. Bonds represent debt instruments issued by corporations or governments in order to raise capital from investors, usually with interest payments as compensation for
The Different Types Of Internet Consulting Services And Their Advantages
Internet consulting services can help businesses in many ways. Firms that offer these services employ professionals and can do anything from website design to increasing conversion rates. Other consulting services include strengthening a company’s online presence and marketing a website or products online. There are many benefits of hiring a consulting firm and taking advantage
Web Writing – Make Money By Creating Your Web Writing Brand
You’re a Web writer. You’re also a brand. If you’re a new Web writer, start thinking of yourself as a brand now – the more you think of what special talents you bring to Web writing, and the more you promote your name, the more successful you will be. Not sure what branding entails? The
Planning an Business Trip
For Business Owners, a business trip can be a valuable tool and tax deduction. Typically however, the business owner gets to tax time and finds out there is a big tax liability due. Then the wheels start turning. “What other deductions have I missed? Oh yes, the family vacation!” Thoughts turn to the family vacation
Corporate Branding Via Corporate Business Gifts
Corporate business gifts are the perfect way to not only say thank you to various people associated with your business but they are also a great way of getting your business name and brand out there to people. Branding your company or product is often cited as the one of the cornerstones of building your
Reinvent Your Career In Five Simple Steps
The phrase “reinventing yourself” seems to be popping up all over lately. Just a few days ago a friend asked me how he could do it without starting completely over. His concern was, “How do I move in a new career direction without sacrificing all the skills and experience I’ve worked so hard to achieve?”
Creating the Perfect Advertising Headline
My background begins with a degree in advertising, running my own ad agency, followed by 25 years as an advertising consultant for the Yellow Pages. During those 35 years, I believe that I’ve learned a thing or two or three about what makes a successful ad campaign. I even wrote a book about my directory
Embark On Your Career Path Through Top Job Applications
In the United States of America, there are a number of retail chains dealing in home related retail products, building materials and services, Fast Food items, Ice Cream & Bakery products, Pharmaceutical items, restaurants and grocery products. These sectors are not only meeting the everyday requirements of the people but also coming up as the
How To Use Ezine Advertising To Build Your List and Earn More
How much do you know about ezine advertising? Ezine advertising is an excellent way to promote your business on the Internet when done properly. In this article we will talk about how to use ezine advertising to add more subscribers to your own mailing list, and in the process earn more money. One of the
4 Ways to Improve Your Facebook Advertising
When advertising on Facebook, you always want to know how your campaigns are doing, and you want to push for best results possible. Even though return on investment (ROI) is the most crucial metric, it takes time before you have enough data. That’s why many marketers focus on the click-through rate (CTR) of their ads
The Noise About Re-Branding – Has it Really Changed Nigeria?
Nigeria as a nation has suffered untold hardship in the hands of her past political leaders who were bent on self enrichment and acting scripts written by their sponsors. As the saying, “No condition is permanent” goes, one can see today that God is gradually bringing out the beauty of this country called NIGERIA. The













